Article

FlowerBuddy vs. Curate

Both FlowerBuddy and Curate are designed to help florists manage their businesses more efficiently. FlowerBuddy aims to simplify the process with an intuitive interface, pre-loaded flower data, and flexible pricing. Let’s take a closer look at how the two platforms stack up on key features and costs.

Pricing: How Do FlowerBuddy and Curate Compare?

Curate’s pricing includes high subscription costs, with additional charges for features like inventory management, though exact amounts aren’t always clear. Many users who switched from Curate have faced 20% to 40% annual price increases over the past two years, often paying more than the prices listed on Curate’s website. In contrast, FlowerBuddy has maintained simple, transparent pricing for the past three years.

Note: FlowerBuddy offers a $300 credit to those switching from Curate, plus free data migration and account set up.

Choose the tab below that best matches your annual revenue—$40K, $100K, or $150K—to see how FlowerBuddy’s pricing compares with Curate based on your business size.

FlowerBuddy floral software. Powerful, intuitive, affordable.
Starter
$0/mo + 2% Booking Fee
12 mo subscription fees
$0
2% booking fees
$800
0.5% Payment Processing
$200
Estimated Cost Over 12 Months
$1,000
Curate
Growth
$2,750/yr
12 mo subscription fees
$2,750
No booking fees
$0
No Payment Processing
$0
Estimated Cost Over 12 Months
$2,750
FlowerBuddy floral software. Powerful, intuitive, affordable.
Pro
$30/mo + 1% Booking Fee
12 mo subscription fees
$360
1% booking fees
$1,000
Inventory Mgmt Included
$0
Estimated Cost Over 12 Months
$1,360
Curate
Business
$2,750/yr
12 mo subscription fees
$2,750
No booking fees
$0
Inventory feature estimate
$300
Estimated Cost Over 12 Months
$3,050
FlowerBuddy floral software. Powerful, intuitive, affordable.
Unlimited
$1,800/yr
12 mo subscription fees
$1,800
No Booking Fees
$0
Inventory Mgmt Included
$0
Estimated Cost Over 12 Months
$1,800
Curate
Business
$2,750/yr
12 mo subscription fees
$2,750
No booking fees
$0
Inventory feature estimate
$300
Estimated Cost Over 12 Months
$3,050

Feature Comparison: FlowerBuddy vs. Curate

While both platforms offer essential floral event features, FlowerBuddy emphasizes cost, price, and profit visibility, helping florists make more profitable decisions. FlowerBuddy also includes labor time estimation and digital, shareable build instructions that Curate lacks. Additionally, Curate has been slow to add new features, focusing more on expanding into other verticals like catering rather than deepening its flower-specific capabilities.

Usability: FlowerBuddy vs. Curate

Curate, built on an older platform, has a dated interface. Though they are rolling out a new interface, many users who have switched to FlowerBuddy have yet to be transitioned. Users also report long wait times for support and feature requests. In contrast, FlowerBuddy makes support easily accessible with in-app chat, videos, articles, and the ability to book a call with a support team member. FlowerBuddy’s ongoing updates keep usability modern and seamless, focusing specifically on the floral industry.

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At FlowerBuddy, we let the product do the talking—no high-pressure sales, only a straightforward look at how our software works and how easy it is to use.

Complete a demo and earn $30 in FlowerBuddy credit.
Qualify for additional credit when switching from another floral software.

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